Jay-Z wants you to drink Cherry Coke
Rapper Jay-Z has agreed to become the latest spokesman for Cherry Coke. Coca-Cola is relaunching the beverage on February 7 at a New York Fashion Week event. Jay-Z’s company Rocawear will handle the design of the new can as well as the TV commercials. According to Rocawear’s Jameel Spencer, it’s a slow day for celebrity news:
“Besides just recording, he’s making TV commercials and campaigns for brands… who is better than Coke? They’re the biggest. His role is helping brands not get it wrong the way McDonald’s did with African-Americans rapping about French fries. There’s a reassurance that they won’t appear like an out-of-touch uncle trying to act cool.”
Can’t help but wonder about the decision to use Jay-Z to peddle Cherry Coke. According to Cribs and rap videos, black people don’t drink Cherry Coke, they drink Cristal–usually while dancing on speedboats and Bentleys. Additionally, they always laugh when white gossip writers stereotype their entire race. At least that’s what The Source Magazine claimed last month in an article about my site. Apparently I also have my “finger on the pulse of Black America.” Hey I’ll take the accolades wherever I can get ‘em.
That’s “keeping it real” if I’ve ever heard of it.
Guess you didnt hear but the head of Cristal said, about their name in the hip-hop community, something like “What can you do about it? The thugs are going to drink it and we cant do a thing to stop them”
something like that…. so Jay-Z, P-Diddy and every other funny named rapper is boycotting Cristal…
Ok….I’m black. I’ve been reading your blog for about a month now. Did I miss something? [Source magazine article]
Oh sorry, I was kidding. But maybe in the future!
Nick
Celebslam.com
Keep doing what you do Nick. I love your blog!