Nivea dumps Rihanna
Nivea pretty much just called Rihanna a slut. They didn't use those words exactly, but that's definitely what they're hinting at. From the New York Daily News:
You're welcome, Stefan.
*10 Rihanna pictures total in the gallery:
Nivea pretty much just called Rihanna a slut. They didn't use those words exactly, but that's definitely what they're hinting at. From the New York Daily News:
Nivea is no longer a fan of pop star Rihanna. The global skin care company has dropped the 24 year-old Barbadian beauty as its spokesperson. The reason? Rihanna's party girl style is just too raunchy. Stefan Heidenreich, the new CEO for the German-based company made the decision to give the diva the pink slip.Hey now, I'd reconsider using Rihanna as a spokesperson for Nivea products. I believe there's an untapped market for women who need bruise cover-up lotions and herbal creams. I'm even doing you guys a favor and giving you your first promotional slogan: "Nivea, for ladies who just don't listen."
"The advert starring Rihanna was a no go," he said, according to CosmeticsDesign-Europe.com. "I do not understand how Nivea can be brought into association with Rihanna."
He went on to say that the brand stands for "trust, family and reliability."
You're welcome, Stefan.
*10 Rihanna pictures total in the gallery:
Would You Rather...? Spend one night with: