Jennifer Lopez on the set of The Backup Plan in Pasadena (6/15)
J.Lo's "Sweetface" clothing line is being put on "hiatus" which is code for "production is ending because shit ain't selling." FAIL. From Us Weekly:
[Flynet]
J.Lo's "Sweetface" clothing line is being put on "hiatus" which is code for "production is ending because shit ain't selling." FAIL. From Us Weekly:
...the line will halt production with the spring 2009 collection, which is currently in stores. Still, Lopez -- who still has her flagship line, JLO by Jennifer Lopez -- plans to resurrect the brand at some point in the future.Of course J.Lo's clothing line tanked -- there isn't much demand these days for pants that double as a parachute (with apologies to MC Hammer and his creditors). If J.Lo really wants to make some money, she should get into a field where she has some expertise: pest control (click here to read more stories about Marc Anthony).
"In light of new company strategies, we have decided to put the Sweetface line on hiatus while we prepare to reintroduce the brand in the near future with new messaging points and an entirely new fashion point of view," the company said in a statement.
[Flynet]















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